The effect of SMS reminders on health screening uptake: A randomized experiment in Indonesia
Marcus ME, Reuter A, Rogge L, Vollmer S (2024)
Publication Type: Journal article
Publication year: 2024
Journal
Book Volume: 227
Pages Range: 106715
Article Number: 106715
DOI: 10.1016/j.jebo.2024.106715
Abstract
As cardiovascular diseases (CVD) become the leading cause of death in low- and middle-income countries (LMICs), this raises new challenges for health systems. Regular screening is a key measure to manage CVD risk, but the uptake of such services remains low. We conducted a randomized controlled trial in Indonesia to assess whether personalized and targeted text messages increase the usage of public screening services for diabetes and hypertension in the at-risk population. Our intervention increased screening uptake by 6.6 percentage points. We show that text messages can be effective in the context of a relatively new disease burden in LMICs, where population responses may still be shaped by low salience and missing screening routines.
Involved external institutions
Germany (DE)How to cite
APA:
Marcus, M.E., Reuter, A., Rogge, L., & Vollmer, S. (2024). The effect of SMS reminders on health screening uptake: A randomized experiment in Indonesia. Journal of Economic Behavior & Organization, 227, 106715. https://doi.org/10.1016/j.jebo.2024.106715
MLA:
Marcus, Maja E., et al. "The effect of SMS reminders on health screening uptake: A randomized experiment in Indonesia." Journal of Economic Behavior & Organization 227 (2024): 106715.
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